My product launch formula reviews. Introducing a new product or business in the market is not an easy task at all. You must have seen several startup businesses that came and went in a jiffy without having made an impact in the market. Product launching is a crucial aspect of business and determines how your product will perform for the consumers. Therefore, it has to be spotless in many ways.
Although product launching is instrumental for any business, yet many startups are not aware of how they should go about it. This is a big hindrance in the way to success for most of them. Therefore, there is a need of an expert advice and guidance from professionals who have been in this market for long enough to understand its dynamics.
In this review, we will take a look at one such website which offers launching formulas for its visitors to give them a chance of making an impact in the market. Whether it’s a business launch, services or product launch, they provide you with the solutions you might need. However, considering that the image of marketing experts is always dodgy, we will also investigate whether the service is legit or just another scam.
What is Product Launch Formula?
Product Launch Formula is a website which is basically a platform for Jeff Walker where he along with his team shares the ideas of marketing and product launching. Considering the scope of work, it is quite limited as it only offers videos to the business starters as to how they should go about a certain launch plan.
The idea seems to be quite attractive. New businesses which seem to be struggling to find their feet in the market can benefit greatly from these services. However, the problem is that if these formulas don’t work, they might be in for a huge loss of time both time and money.
Product Launch Formula – A Brief Introduction
Product Launch Formula is basically a consultancy website where businesses can seek ideas for their marketing and product launching projects. It offers for its customers, several ideas through video material. In this way, business startups from any part of the world can benefit from this website.
The man in the videos is Jeff Walker. However, he has a team of professionals which work with him to give the best services to product launchers. The system created by Jeff offers a set of three videos which users can avail for a relatively high price, but businesses seem to happily avail these videos in the hope of getting a favorable outcome.
Just to give you an overview as to how it works, here is what you can have with Product Launch Formula:
- You can design more effective marketing campaigns for your business and product launch
- Make use of video tutorials to check the flaws in your current business strategies.
- Have better chances of success as Jeff has been an expert marketing professional
- Personalize the system presented to you according to your own liking and preferences.
Product Launch Formula Pricing
As far as the pricing is concerned, there is not much mentioned at the official website. Customers will have to first send their email address and then get a personal quote for the services. However, the service does not require you to send your credit card details straightaway.
From other sources, there is a little information we could extract regarding the prices. Interested customers can avail video packages for $2000. According to some, the price is quite high, and if the services aren’t up to the mark, the money can go wasted.
A Quick Look at the Features
Considering the types of services that are on offer, one cannot expect too many features from the website. Here is a preview at some of the features you can get with Product Launch Formula:
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Pre-Launch Videos
Customers who are interested in the services but wish to see demos first can access the videos for free to get customer attention.
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Work with a Team
It’s not only Jeff, in fact, but there is also a whole team working with him to give the users the best experience for their product launching endeavors. With so many different minds working together, customers may get several ideas to work with to make the launch successful.
The feature set is quite limited, and it’s understandable considering the nature of this website.
Product Launch Formula Pros
Since the website doesn’t offer much to the new visitors, it is not all that simple to pick out the best of this website. In fact, it is quite a challenge to look for the pros, but we have compiled some of them for you:
- The formulas from Jeff are based on simplicity. They may be long, but they are simple enough to put into use.
- Jeff had been in the business for a long time, so he knows the consumer behaviors pretty well.
- Easy access to the set of videos, make it simpler for the users to understand the formulas and how they should go about implementing them.
Product Launch Formula Cons
There seem to be a few drawbacks of this website as well. Some of them have been mentioned below just to give you an idea.
- The website doesn’t offer much to new users. It should include a bit of introduction about what kind of formulae it offers and who Jeff really is.
- Even if you want just to check out the website first, you have to give in your email address. It can sometimes backfire as users first want to have a glance at the services.
What Users are Saying about Product Launch Formula
There seem to be mixed feelings about Product Launch Formula. Users have both given it a thumbs-up as well as complained about the services and quality of this product. Some of the users suggested that Product Launch Formula was the one who got them on the right path to product launching and management.
Some of the users have complained that although Jeff’s formulae have been quite useful to the learners, it seems like they are the only formula available. Therefore, every new product launch has been working on the same format which understandably causes saturation in the market.
Some of the users believe that the only way to succeed is through Jeff’s formula and so there is that element of blind trust in there. Therefore, some decisions might have backfired. It is also seen that implementation of Jeff’s formulae is not all that easy and can take a considerable amount of time. At times, business starters may have to wait for as long as two years to start getting the results they wanted.
All in all, the user reviews suggest that Jeff’s formulae are not the only way to success and different paths can be taken. It is entirely up to the product owners as to how they wish to go about a certain product or business launch.
It Is Popular?
As far as the opinions of review sites are concerned, it seems like Product Launch Formula doesn’t have the best of online presence. Its ranking is not the best, and therefore, it indicates that there are not too many people who are really interested in the product. We will take a look at what these websites have to say regarding Product Launch Formula
According to Alexa, Product Launch Formula ranks beyond the 140,000th spot in world rankings. Three months ago, it ranked among the top 50000 websites, but then it faced a sudden slump. Since then, it hasn’t been able to raise much and has maintained a low ranking. Most of its visitors come from the United States, and it has an alarming bounce rate of nearly 50%.
SimilarWeb suggests that Product Launch Formula has a really low ranking. It ranks beyond the 350,000th spot which speaks much about its popularity and performance. During the last month, it has had just above 103 K views and the average time per page is also quite low. A bounce rate of 47% is also quite high.
Both Alexa and SimilarWeb show that the website had been performing pretty well until November last year. However, since then the progress has been going down the slope.
Conclusion
According to Jeff himself, his business ideas and product launch formulas are not intended to work for everyone. It gives an idea that there are great chances of things not working out the way a customer might expect them to. The process of implementation of the system from Jeff is quite long and tedious. It requires dedication and patience which is not everyone’s cup of tea.
There are some customers have tried the system, but it didn’t go too well for them. Also, the website’s ranking is not great by any means and considering that most businesses have digital involvement these days, the ranking becomes crucial to determine how the services have affected the customers. Therefore, for all these reasons, Product Launch Formula may not be a suitable service for you.
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