What is keywords research? Any online business relies on traffic. No traffic means no business. Keywords research is crucial.
It is the process of selecting a word or a group of words which have a history of being searched in Google, Bing or Yahoo, the main search engines.
If you write an article on your website without doing keyword research you might end up writing an article with:
- Keywords that nobody searches and no website is using.
This is a no-no because you will rank number one on the search engines but you will have no traffic because nobody is searching for that keyword.
- Keywords that have so many searches but so many websites are using.
This is also a no-no because even though there is potential traffic for that keyword because the competition is high.
You should avoid that and do keywords research to have good keywords. So what are good Keywords?
- Keywords that has few searches but few or no website is using it.
This one is acceptable because the competition is low.
- Keywords that have so many searches but few or no website is using it.
If you can find this one, grab it as this is very rare.
The best keywords are those with a lot of searches but with low competition. It means few websites are using it.
So how can you do keywords research?
Click on the picture for more information.
Jaaxy is a tool that will tell you Average Monthly Search, Potential Traffic to your website if you are on the first page of Google search engines, Quoted Search Result (the number of websites using the keyword)and your SEO score of one to one hundred. The higher the score, the better.
It can also do Alphabet soup ( variants of the desired keyword) search. It can also do Page Ranking in Google. Even the domain availability can be researched using this tool.
Keywords research is taught in Wealthy Affiliate.